User Research
I conducted interviews to understand users and found eCommerce business owners are the primary user who use 3rd party delivery services to deliver goods to their customers.
User interviews made it clear that there is issue with pickup goods from seller as they don’t have any tracking or much information when delivery company is going to pick the parcel. So there is a communication gap between seller and delivery company.
Secondary user group are those who want to send products or documents to someone else.
In this user research, I also found that parcel receiver’s experience is also bad with existing delivery services. They can’t track their product and don’t have any information about the product status.
These information helps to prepare the goals and design strategy to design this app.